What is Mooderator?

Mooderator is an affordable and flexible e-reputation monitoring tool designed for local business owners and managers. Developed in Vancouver by experts with over 35 years of combined experience, it simplifies tracking customer feedback and reviews, making e-reputation management effortless.

Did you Know?

93%

of people are influenced by online reviews.

64%

specifically check Google reviews before visiting.

92%

choose businesses with a 4+ star rating.

97%

check review responses.

Check your Mood Score

At the heart of Mooderator is your Mood Score — a three-digit number, much like a credit score, that provides a quick snapshot of your online reputation. It’s calculated using key factors such as customer ratings, review volume, positive vs. negative feedback, and your responsiveness to reviews, making it a reliable and actionable measure of your business’s online performance.

  • 800 - 900 EXCELLENT
  • 760 - 799 VERY GOOD
  • 670 - 759 GOOD
  • 500 - 669 FAIR
  • 300 - 499 POOR
Example of a Mood Alert email:

You have a new 1-star Google review that may require your attention

2 hours ago, a customer of My Little Café posted the following 1-star Google review:

John Doe

Google ★☆☆☆☆

The food and beverage is good enough for the price, but the unprofessionalism from the staff is unacceptable.

Receive Daily Mood Alerts

Addressing negative reviews quickly is crucial for maintaining a positive online reputation.

Mood Alerts are a great way to stay on top of negative Google reviews without having to go through each and every review.

Receive daily emails containing 1 or 2-star rated reviews, allowing you to promptly and proactively take action.

Mood Alerts are available in the Lite plan, or as an optional add-on to any other Mooderator plan.

Get the most out of Mooderator

Monitoring and responding to dissatisfied customer is a great first step in optimizing your e-reputation. But Mooderator offers so much more.

Read on to discover how Mooderator can help you gain deeper insights into your customer feedback and reviews, either by receiving monthly review analysis via Mood Recap emails , or by consulting your Mood Board in the Mooderator platform.

Receive your Monthly Mood Recap

Each month, you’ll receive a Mood Recap, an email analysis of customers reviews for the past month highlighting the key trends that matter most.

In addition to your Mood Score, it summarizes all of your customer reviews of the month into a short highlights section so you know at a glance what your customers are saying.

Track customer sentiment with Happy, Neutral, and Unhappy icons, giving you a clear picture of how your audience feels.

Dive deeper into customer feedback analysis by category — Customer Experience, General Feedback, and Products — each represented with intuitive icons for easy analysis.

This report delivers actionable insights for your team: customer service can address feedback, operations can refine products, and management can strategize based on overall sentiment.

Mood Recaps are available in the Core and Pro plans.

Mood Report

Take Control

If you are ready to take your e-reputation management to the next level, Mooderator offers advanced features to help you gain deeper insights and take control of your online presence.

Log in to the Mooderator platform to access your Mood Board, customize the classification of your reviews with personalized tags, get tailored and professional responses to your Google reviews, and track key metrics over time with our trend diagrams.

Mood Board

Consult your Mood Board

Your Mood Board is the central dashboard for managing your e-reputation in the Mooderator platform.

In addition to the data and analysis provided in the Mood Recap emails, it allows you to explore the Trend Cloud, a visual breakdown of topics your customers care about most. The most talked-about items stand out, and you can filter tags further by sentiment or category for deeper insights.

Mood Board access is available in the Pro plan.

Other Platform Features

In addition to the Mood Board, the Mooderator platform offers advanced features to help you gain deeper insights and take control of your online presence.

Examples of the tags Mooderator finds on a café’s reviews, each carrying its audience and its sentiment:
Productscup design Experiencefriendly staff Productscold coffee Generalcozy atmosphere Productsmenu variety Experienceslow service Generalparking Experiencequick refills

Search your Tags

Mooderator's detailed tag analysis lets you track recurring topics — like seasonal products or services — and analyze their performance over time.

Curious about a specific product or your new cup design? Search for it, and Mooderator will compile all related reviews, helping you monitor customer sentiment and uncover opportunities for improvement.

Every tag carries the audience it belongs to — Experience, Products or General — and the sentiment it was written with, so you can see at a glance what is working and what is not.

Personalized tags are available in the Pro plan.

Reply with Confidence

When you opt for the responses feature add-on, Mooderator can double as your e-reputation coach, offering tailored, professional responses to your Google reviews. At the click of a button, we’ll generate a ready-to-use response. It’s quick, easy, and ensures a professional online presence.

Example of a two-star review in Mooderator, with a suggested response being generated for it:
Experience
Sarah M.
Google review ★★☆☆☆ 12 Jun 2026
Experienceslow service Productscold coffee Productspastries

Waited over twenty minutes for a coffee that came out cold, and nobody seemed to notice. The pastries were lovely, but I won’t be back in a hurry.

No response yet. Need inspiration? Click Generate Response to get a suggested response for this review.

Generate Response

Pick your Plan

Mooderator offers affordable solutions for businesses of all sizes. Basic subscriptions start at just $6 per location per month or $60 annually, with no long-term commitments. Choose an annual plan and enjoy 2 months free!

You can customize your plan by adding optional features such as receiving daily email alerts when a customer posts a 1 or 2-star rating, or unlocking response suggestions for customer reviews.

Lite - Mood Alerts 1 Location C$6 /month
  • Daily low-rating reviews alerts
  • Support
Select Lite plan
Pro - App Access 1 Location C$18 /month
  • Monthly Mood Recap in your inbox
  • Monthly Mood Score calculation
  • Google Reviews categorization
  • Google Reviews sentiment analysis
  • Access to your Mood Board
  • Personalized tags
  • Access to Trend graphs
  • Support
  • Optional features
Select Pro plan

Meet the Team

Mooderator was proudly developed in Vancouver by Arnaud, a software engineer, and Gary, a communications specialist, with over 35 years of combined experience. Their expertise in technology and communication has shaped Mooderator into a simple, effective solution for managing your e-reputation with ease.